WULANDARI, Indri; CANDRAWATI, Triesti; PRASETYA, Rizky.
PENETAPAN STRATEGI BERSAING BERDASARKAN ANALISIS SWOT DAN MATRIKS STRATEGI PADA UD KUDA TERBANG.
Journal of Economics, Accounting, Tax, and Management (JECATAMA), [S.l.], v. 4, n. 2, p. 50-60, oct. 2025.
ISSN 2962-1712.
Available at: <http://ejournal.poltektedc.ac.id/index.php/jecatama/article/view/1363>. Date accessed: 14 june 2026.
doi: http://dx.doi.org/10.70428/jecatama.v4i2.1363.